SEO Case Study: Cocoon Medical Spa

38% Increase in Organic Traffic and Sales


Increase in organic traffic


Increase in organic keyword rankings


Increase in sales


Client: Cocoon Medical Spa

Industry: Medical Spa

Cocoon Medical Spa appears as a new type of cosmetic and anti-aging skin clinic in Bali. This medical spa has been widely appreciated thanks to the advanced services – from packages and medical teams to equipment, technologies, and products – at affordable prices.

This aesthetic clinic’s philosophy and holistic approach are easy to understand – “Beauty is not merely the absence of lines… it is youthful vitality.” Gaining some experience from US and European clinics, Cocoon Medical Spa continues to expand the field of out-to-date beauty procedures and approaches.

This aesthetic clinic specializes in various cosmetic, laser, detox, wellness, and massage treatments. Once a user visits the online platform of Cocoon Medical Spa, they can appoint a suitable procedure among a wide range of available services. The clinic offers botox and dermal filler procedures, skin rejuvenation, fat loss treatment, laser hair reduction, salt room halotherapy, royal Thai and stone massages, etc. The results after all the cosmetic and aesthetic procedures are guaranteed.

Cocoon Medical Spa stands out among competitors thanks to the internationally-qualified Indonesian doctors. Professional specialists feature the integrative approach to beauty while helping to reveal the causes of aging and health problems, not just the symptoms. A med spa remains the #1 choice for numerous tourists and travelers willing to experience high-quality beauty services in Bali.


Search Engine Optimization Strategy for Name

Audit seo

1. Site Audit

A site audit includes some actions that focus on revealing factors that influence website visibility when a user writes a request in a search engine.

Competitive Analysis

2. Competitor analysis

Competitor analysis allows you to discover the weaknesses and opportunities of the current opponents on the market to build the most effective marketing strategy.

Page Speed Optimization

3. Page Speed Optimization

Ideal user experience is related to fast page downloading, and it is what page speed optimization does.

On page optimization

4. On-Page Optimization

On-page optimization works to make meta-descriptions and tags more relevant to website content and achieve better visibility in the search engine results.

Web Content Development-01

5. Content development

Content development is an essential tool that helps optimize all the information you publish to the audience and encourage viewers to visit a website once again.

Creating SEO-Friendly FAQ Pages

6. SEO-Friendly FAQ Pages

SEO-friendly FAQ pages work well to expand the client base by introducing visitors to the educational materials.

Outreach Guest Posting

7. Outreach Guest Posting

Outreach guest posting appears an efficient approach to inform more and more people about the services or products at the expense of various online platforms.

Marketing Report

8. Marketing Report

A marketing report is done each week or month and helps analyze how different the business situation is compared to the previous one.

Google Analytics Results of Cocoon Medical Spa - search console


Increase in organic traffic


Increase in organic keyword rankings


Increase in sales